Trak Recruiting is looking for a Digital Marketing Executive in Sydney, Australia. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Direct online marketing calendar including all digital activity.
• Perform, coordinate reporting and make recommendations for online acquisition and retention including (strategies around SEO, SEM, retargeting, display and third party).
• Aid in the planning, execution and launch of all CRM campaigns.
• Organize and manage customer journeys.
• Provide the report on metrics for EDM’s (click through, opens, revenue, subscriptions and bounce backs).
• Create content and briefs for EDMs ensuring you adhere to brand guidelines and tone of voice direction.
• Make acquisition and re-engagement strategies with the marketing managers.
• In connection with the marketing manager and digital marketing manager ensure content planners for social media platforms are aligned with global and local direction.
• Improve to drive acquisition, sales and create advocacy for the brands social media platforms.
• Produce the report on all social media initiatives, reach, impressions and engagement path to purchase including maintenance.
• Collect all invoicing and monitoring of costs across social and paid advertising related to the appropriate brands.
• Assure strong relationships with digital agencies.
• Cooperate with the digital marketing manager to ensure optimal SEO for social media and general website activities.
• Stay abreast of advancements in UX and UI across devices that affect your brands.

Job Requirements:

• Minimum 2 years of experience either with a brand or retail company with a proven ability to effectively manage email marketing and social media.
• Effective experience to analyze, investigate and interpret financial data and information.
• Efficient knowledge of social media platforms (Facebook, Instagram, Snapchat and YouTube).
• Proven copywriting experience for EDMs/online.
• Proficient working knowledge of using Google Analytics.
• Deep working knowledge of SEO.
• Advanced experience in dealing with (Adobe Photoshop, Salesforce Marketing Cloud, Exact Target, HTML and MS Office).
• Demonstrated experience or exposure to SEM marketing tactics.
• Strong communication and organizational skills.
• Ability to build industry-specific insights, particularly when it comes to social media and digital innovation.

About Trak Recruiting:

Trak Recruiting is a boutique specialist executive search and recruitment agency that operates in the retail and fashion sectors. Its focus is on sourcing and recruiting quality mid to senior level executives in these markets and thoroughly understanding the companies, products and people within them.