Nielsen is looking for a Digital Marketing Analytics Manager in London, United Kingdom. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Interpret high-level business problems into more specific questions which can then be answered by data-driven analysis and recommendations.
• Dig within data to discover “pearls” of actionable insight.
• Work as the final authority on day-to-day analytics deliverables for assigned clients.
• Improve a close working relationship with assigned clients to provide strategic consultation to drive client adoption of our marketing intelligence platform.
• Produce Strategic consultation on marketing and analytics best practices.
• Liaise effectively and succinctly both in written format and verbally, with all levels of an organization.
• Engage, align and influence senior executives at the client and their agency partners.
• Command a room by thinking on one’s feet while giving presentations.
• Show proficiency in the utilization of analytical tools such as Excel, Tableau, Microsoft PowerBi, Spotfire, and/or R, for customer, audience and marketing analysis.
• Serve as the final authority on day-to-day analytics deliverables.
• Lead, train and mentor manager of analytics and senior analysts.

Job Requirements:

• Bachelor’s degree required, MBA or Masters preferred in related field (Marketing, Economics; Data Science, Information Technology).
• Effective experience in analytics overall with experience in digital marketing (dependent on Seniority Level).
• Proven track record in the utilization of analytical techniques for the measurement of customer and marketing data, CRM, digital advertising and web environments.
• Motivated, self-starter who has a proven track record of leading complex analysis and analytical strategy.
• Great ability to work in a fast-paced data environment.
• Outstanding written and verbal skills.
• Proficient experience with a breadth of digital marketing mediums including Paid Search, Programmatic Display, Video, Paid Social.
• Familiarity with a breadth of digital data and analytics technologies.