Strata3 is looking for a Digital Content Strategist in Dublin, Ireland. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Translate data analyzing results using statistical techniques and providing ongoing reports to allow our clients to make data-driven decisions.
- Execute analytics tracking to gain more insight into the user’s behavior.
- Set up and run A/B tests to test hypothesis’.
- Acquire data from primary or secondary data sources and maintaining analysis systems.
- Cooperate with client business owners and brand teams to establish digital content strategies.
- Review, analyze and audit content to inform detailed and strategic decisions.
- Perform gap analysis, competitive assessments and user/stakeholder interviews.
- Lead a content team in the creation and migration of digital content.
- Carry out best practice training with content creators.
- Assure content creators follow guidelines and meet content quality standards.
- Keep aware of industry best practices for content strategy, content writing, rich media and visual content creation, SEO, digital marketing and digital accessibility.
Job Requirements:
- Expert knowledge of digital content creation.
- Proven record of creating and managing the delivery of digital content strategies: Website, App, and related digital services.
- Able to lead, thrive and encourage cross-team collaboration.
- Solid analytical skills (Knowledge of UX methodologies, Information architecture, CX mapping, Google Analytics, AB testing, Google Tagging, Accessibility guidelines and SEO strategies).