Digital Marketing Statistics & Metrics

US Halloween Shoppers Prefer to Visit Discount & Halloween Stores, 2017 | NRF

E-Commerce & Retail | USA

Discount stores (47.1%) and specialty stores like Halloween stores (37.5%) are the top preferred places for US Halloween celebrants for shopping, followed by the grocery store (25.4%), department store (24.4%) and online (22.3%).

Clothing (11.1%), home décor (10.8%) and drug stores (9.1%) are included also in the list of the top 15 preferred places for US Halloween celebrants to shop from.

Halloween

A List of the Top 15 Places US Halloween Shoppers Planning to Shop From.

NRF

Founded in 1991 and based in Washington, D.C., the National Retail Federation (NRF) is the world’s largest retail trade association. NRF represents discount and department stores, home goods and specialty stores, Main Street merchants, grocers, wholesalers, chain restaurants and also Internet retailers within the United States and over 45 countries around the whole world. As retail is the nation’s largest private-sector employer, it supports one in four the US. jobs and it contributes $2.6 trillion to the annual GDP.
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