Digital Marketing Statistics & Metrics

Converting Leads to Customers is Ranked as The First Marketing Priority for Companies in the Next 12 Months With a Rate of 69%, 2018 | HubSpot Research

Digital Marketing | Global

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This statistic provides information on the leading marketing priorities in the next 12 months according to marketing professionals worldwide.

Take a glance at the top marketing priorities in the next 12 months:

  • Converting leads to customers is ranked as the first marketing priority for companies in the next 12 months with a rate of 69%.
  • Growing traffic to a website is ranked as the second marketing priority with a rate of 54%.
  • Increasing the revenue derived from existing customers comes at next with a rate of 44%.
The Top Marketing Priorities Over The Next 12 Months, 2018.

A Graph Shows The Top Marketing Priorities Over The Next 12 Months, 2018.

HubSpot, Inc.

Founded in 2006, HubSpot, Inc. is a developer and marketer of software products for inbound marketing and sales; offers a full stack of products for marketing, sales, and customer relationship management. HubSpot's products and services aim to provide tools for social media marketing, content management, web analytics, and search engine optimization and build the software and systems that power the world’s small to medium-sized businesses.HubSpot is headquartered in Cambridge, Massachusetts, and has offices in Ireland, Australia), New Hampshire, Singapore, Japan, Germany, and Colombia.
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