95% of the UK Marketers Are Using Twitter For Their Content Marketing Purposes, 2018 | CMI
Digital Marketing | UK
The majority of the organizations are using various social media platforms as a part of their content marketing effort.
Twitter is ranked as the first used social media platform that the UK marketers use for their content marketing purposes with a rate of 95%, while LinkedIn is ranked as the second used platform with a rate of 92%.
Then comes next Facebook as a social media platform used for content marketing objectives with a rate of 74%.
A Graph Shows The Social Media Platforms That UK Marketers Use For Their Content Marketing Purposes, 2018.
Content Marketing Institute (CMI)
Marketing and Advertising
Before evolving into what is now the Content Marketing Institute, the organization was known as Junta42. Junta42 launched in 2007 as the industry leader in content marketing matching. Content Marketing Institute (CMI) was founded by Joe Pulizzi, the leading evangelist for content marketing and launched in May 2010.It is a leading global content marketing education and training organization, teaching enterprise brands how to attract and retain customers through compelling, multi-channel storytelling. CMI publishes the bi-monthly magazine Chief Content Officer and offers strategic consulting and content marketing research for some of the best-known brands worldwide. CMI’s Content Marketing World event, the largest content marketing-focused event, is held every September in Cleveland, Ohio, USA, and the Intelligent Content Conference event is held every spring.
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