iOS and Android, the competition is real! So, what is this post all about? Comparing iOS to Android, surely! Let’s get started… iOS the iPhone Operating System is a system developed by Apple. The name iOS wasn’t officially applied to the software until 2008, when Apple released the iPhone software development kit (SDK), enabling any …
Millennials are also known as Generation Y or Gen Y. Millennials are the demographic cohort following Generation X and preceding Generation Z. Millennials are individuals who were born between the 1980s and early 2000s. They are considered to be the most connected generation, as they grew up during the internet age where people communicate through …
Instagram, that incredibly amazing social media platform, has a wide base audience worldwide. Of course, we talk with numbers, let’s take a look at 2021. There were 1.21 billion monthly active Instagram users worldwide and that makes up over 28% of the world’s internet users. There’s a prediction that by 2025, there will be 1.44 …
Nowadays, you can look up anything, literally anything you want or need from the comfort of your home whether you’re using your mobile phone or your laptop and this is through search engines. That powerful software helped us all to find the information we need and look for using only phrases or keywords. So, let’s …
US Generation Z consumers were more likely to use iPhones more than any other device, compared to Millennials (52% vs. 38%). Samsung came at the second level of most used types of smartphones with a rate of 30% for Millennials and 26% for Gen Z. It worth to be mentioned that there are 7% of …
Every marketer faces different challenges to let his digital marketing strategy success. Although they share similar goals, some teams are stuck on hiring top talent, while others are having trouble finding the right technology for their needs. Businesses depend upon their digital marketing strategies to drive a significant portion of their revenue so implementing less-than-best …
Generally, convenience and price are the two most important influencing factors for American shoppers on a purchasing decision. But price comes into play in multiple ways including shipping, taxes, fees, returns, coupons, discounts, and giveaways all matter to consumers. So, the most important influencing factors on purchasing decisions that Americans rank as “very” or “extremely” …
Since the outbreak of COVID-19 and online shopping has increased due to the lockdowns worldwide. Not only that but also the consumer’s behavior has changed since the COVID-19 outbreak. Without further ado, let’s check some eCommerce insights and the online consumer spending from Q1 2021 to Q2 2021. eCommerce Insights: 26% of Consumers Say Their …
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