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Most Used Information Sources In Home Search In The USA, 2017
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Digital Marketing Statistics & Metrics

/ Indicators / Online Websites Lead All Information Sources Used in Home Search, 2017 | NAR

Online Websites Lead All Information Sources Used in Home Search, 2017 | NAR

Consumer Behavior | Global

When people decide to buy a home or a flat, they vary in the information sources which make them choose smartly the dream house.

Among these information sources, digital sources grabbed an advanced position. Online websites ranked the top with a rate of 95%, followed by real estate agents (92%) and then mobile/tablet websites or apps (72%).

Online Websites Lead All Information Sources Used in Home Search, 2017 NAR

NAR

Founded in 1908, The National Association of REALTORS® (NAR) is the largest trade organization in the United States; with approximately 1.3 million members involved in all aspects of the residential and commercial real estate industries besides 1,200 local associations/boards and 54 state/territory.Working for America's property owners, NAR provides a facility for professional development, research, and exchange of information among its members and to the public and government for the purpose of preserving the free enterprise system and the right to own real property.

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