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The Top Challenge In Digital Video Marketing, 2016 | Brite Content
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Digital Marketing Statistics & Metrics

/ Indicators / Measuring ROI is the Top Challenge in Digital Video Marketing, 2016 | Brite Content

Measuring ROI is the Top Challenge in Digital Video Marketing, 2016 | Brite Content

Digital Marketing | Global

When marketers surveyed about the main challenges holding them back in digital video marketing, most of them referred to the difficulty of measuring ROI (44%), limitation of in-house experts (43%) and the shortage of workers (37%) and budget (34%) as their top challenges.

Measuring ROI is the Top Challenge in Digital Video Marketing, 2016 | Brite Content 1 | Digital Marketing Community

Data were driven from 78 marketing thought leaders from start-ups to Fortune 500 enterprises.

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