Digital Marketing Statistics & Metrics

63% of Online Shoppers in South Africa Were Very Satisfied With the Speedy Delivery, 2017 | Effective Measure

E-Commerce & Retail | South Africa

46% of shoppers surveyed in South Africa have shopped online. 66% of those online shoppers are shopping at most once every 3 months, while only 6% shop online at least once a week.

34% of them received their last online purchase item instantly and their purchased items are likely to be digital products or services such as eBooks. 22% received their last online purchase item within 1-2 working days and also 22% received their last item within 3-5 working days.

63% of them were very satisfied with their last purchase item’s speed of delivery and 25% were fairly satisfied, while only 6% were fairly or very dissatisfied with their last purchase item’s speed of delivery.

63% of Online Shoppers in South Africa Were Very Satisfied With the Speedy Delivery, 2017 | Effective Measure

Graph Shows the Speed of Delivery Satisfaction for Online Shoppers in South Africa, 2017

Narratiive

Market Research

Narratiive, previously known as Effective Measure, is the leading and most trusted audience measurement platform in the MENA region and South Africa. Narratiive helps market leaders to build their sales story, respond to RFPs and win more advertising revenue.Narratiive also offers combining deep expertise in machine learning & AI modeling with a wide range of partner datasets, providing the market with a comprehensive, single view of user behavior across websites, apps, connected TV & email campaigns.
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