Digital Marketing Statistics & Metrics

48% of Digital Payment Users in India Made +75% of Their Transactions Using This Method, 2017 | KPMG

Digital Payments | India

The digital payment usage remains more preferred than any other ways. In India and among all digital payment users surveyed, 88% of them indicated that they prefer cashless payment over cash payment.

Almost half of them (48%) use digital payment for more than 75% of their transactions. Another rate estimated with 34% cited that they make 50-75% of their transactions using a cashless method.

48% of Digital Payments Users in India Made +75% of Their Transactions Using This Method, 2017 KPMG

KPMG

Founded in 1987, KPMG is a global network of professional firms providing three lines of services: financial audit, tax and advisory. KPMG has over 200,000 outstanding professionals working together to deliver value in 154 countries and territories.KPMG firms develop a rich understanding of clients' businesses and the insight, skills and resources required to address industry-specific issues and opportunities.
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