Back to 2017, the ad revenue of the e-commerce giant ‘Amazon’ in the US has grown to over $1.65 billion, according to eMarketer. That’s more than a 500% increase in just six years. By 2019, that number is set to double again.
– So, the question here is “how can your brand leverage this fast-growing, competitive advertising channel?”
– The short answer is “by investing in Amazon Sponsored Products”.
– The question again is “Why Sponsored Products?”
The answer can be summarized that sponsored products are essentially Amazon’s equivalent to Google Shopping. Amazon’s Sponsored Products campaigns consistently achieve a strong ROI. In fact, Amazon captures 95%+ more initial product searches than Google, with more than 1,000% higher conversion rates on ad clicks, according to BloomReach. Moreover, sponsored products revenue grew more than 52% from Q2 to Q3 2017, according to eMarketer.
This definitive guide, brought to you by ROI Revolution, will help you to better understand what Sponsored Products ads are and how to leverage them. You’ll also get:
Download it now and discover how you can get in the game and start winning more sales with Amazon Sponsored Products in 2019.
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