Whether you’re a retailer, a distributor, a brand or even a manufacturer, Google Shopping should be an integral part of your e-commerce strategy. Google Shopping was devised as a way to present entire catalogs without needing to process ads individually and is the perfect solution. Lengow has been operating on Google Shopping since 2010, and …
Globally, there are over 2 million Amazon third-party sellers. The competition is fierce, the potential for success huge, and the opportunities for sellers limitless. Figure out the 9 practical and actionable steps that will help you strategically grow and develop your Amazon business from $1M to $10M: Be a strategic purchaser and think carefully about …
How do you establish the right KPIs for your brand? What are the basic ground rules for making sure your ecommerce metrics are relevant to your company’s situation and goals? In its guide, Nielsen identified ten tips and insights for building a playbook that helps you create an ecommerce strategy—so you can catapult your brand …
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