We all know the importance of social media and its central role in terms of decision-making for your customers. Based on an IAB study back in 2013, 90% of consumers are likely to buy from a brand following a positive interaction on social media. And, finally, a study relayed by Sprout Social says 86% of …
2020 was the year of change for all, especially for small businesses, not only that but also it has been a pivot for customers, as people used to spend more time online. However, for brands, this means they need to create outstanding content to keep people interested and inspiring. Let’s go through this and see …
Definitely, TikTok is taking the digital world by storm, and for sure marketers are taking note. Back in 2020 and with the start of the COVID-19 pandemic, in the first quarter of 2020, there were a total of 315 million TikTok downloads worldwide. Given the importance of TikTok, here are TikTok’s 9 creative tips to …
In 2020, COVID-19 made connections with each other in real life hard and almost impossible. However, social media platforms have made that easier to connect online. However, this Ramadan season people will want to come together, whether virtually or socially distanced, to share joy with loved ones. That means we will see the emergence of …
Do you have an excess of leads but a sales team that is requiring the tools they need to prioritize and nurture them? Or is your marketing team getting great amounts of traffic but needs help optimizing moreover converting website visitors? This strategic planning kit guide is a full resource in order to help you …
There is a huge number of active users on social media platforms, every month, there are over two billion active users on Facebook, one billion on Instagram, and 365 million on Twitter worldwide. Moreover, in the U.S. alone, 77% of the population has a social media account of some kind. Because of these huge numbers, …
Snapchat was released back in 2011, it integrated itself into the youth culture as a new favorite line of communication and form of social media for young people. It is reported that 73% of 18-24-year-old Americans used Snapchat with 77% of users saying they use it every day. Without further ado, let’s start with the …
Back in 2018, 84% of US companies with more than 100 employees use content marketing tactics. This isn’t a surprise, but it does emphasize how vital content marketing is for brands in 2020 and more. However, content marketers need to be updated all the time because they tend to have their own routine, using best …
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