By 2024, 80% of technology products and services will be created not by traditional tech professionals, but by citizen developers using low-code/no-code tools (Gartner). Tools like WYSIWYG editors, visual coding suites, and AI are revolutionizing application development, and enterprise ecommerce is no exception.
In the U.S., 80% of businesses already utilize low-code platforms. These platforms allow organizations to develop and deploy applications and features efficiently, saving time and money while delivering high-quality products to customers.
An IDC study with Appian found that low-code platforms could accelerate development lifecycles for new applications by 62% and new features by 72%. According to McKinsey, organizations with the best tools, including low-code platforms, were 65% more innovative and had 47% higher retention rates.
Today, enterprises use low-code platforms for customer relationships, business intelligence, and process automation. However, the most significant potential for low-code lies in modern enterprise e-commerce.
Low-code development democratizes an enterprise’s platform, making it easier for stakeholders, teams, and departments to meet shifting market needs. While ecommerce solutions are inherently complex, customers see only the experience presented to them. Low-code development allows enterprises to create flexible, scalable ecommerce platforms focused on user experience, enabling quick launches of new products, services, and revenue models.
Low-code ecommerce platforms offer numerous benefits:
A low-code platform is flexible, responsive, fast to launch, and quick to scale. Low-code ecommerce provides modern enterprises with dynamic, innovative platforms that bridge the gap between products and consumers.
In an increasingly digitized world, your platform and product are essential components of a holistic customer experience.
Low-code development provides your organization with the critical building blocks of a product-led, customer-focused platform — allowing you to concentrate on your customers’ needs and experiences.
As we progress from digital transformation to digital maturity, the distinctions between platform, product, and brand blur. Modern enterprises must prioritize a complete customer experience, fostering an omnichannel, omnipresent relationship between customer and brand.
Low-code development is the key. It creates responsive, dynamic, and scalable platforms that deliver what customers need while maximizing an organization’s resources. By adopting product-led, low-code e-commerce development, modern brands can swiftly experiment with new features, optimize their stores for conversions, expand into new markets, and leverage the latest best-in-class technologies.
Unlock the full potential of low-code ecommerce and discover how it can transform your business. Download the guide to continue reading to explore the benefits, strategies, and real-world applications of low-code platforms in modern enterprise ecommerce.
Related guide: Replatforming Guide: A Roadmap for Migrating Your E-commerce Store | BigCommerce
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