Recent studies revealed that 90% of the information transmitted to the brain is visual. So, the infographics which are designed for a quick scan of the content are a great way to increase companies visibility & brand awareness via creative use of color & shapes. And according to Google trends, data infographics search interest is obvious.
Check the below 7 steps to generate leads with infographics:
- Plan Your Content:
Great infographic starts with an idea. At the beginning ask yourself who is your target audience and what type of message they typically respond to.
Don’t forget to make sure that all of the information that will be going into your infographic is credible.
- Give Your Infographic Home:
Host your infographic as one of your blog posts on your company blog.
- Share on Social Media:
Infographics are liked and shared on social media 3× more than any other type of content.
- The share of Relevant Platforms:
Share your infographic on specific boards groups, topic related sites and directories where people who love infographics already hang out. That allows you to quickly spread your infographic and get noticed.
- Create a SlideShare:
Slideshare is one of the biggest sites on the internet, with 50+ million unique visitors accessing it every month.
- Target Influencers:
One tweet from an influencer recommending your content can affect a boost of traffic and shares coming your way.
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