Consumers are spending more time than ever on social media and when they’re looking for product recommendations, social is one of the most trusted channels

Building a strong brand will help you attract and retain loyal customers, who will be happy to recommend you to their own networks. A solid social strategy can help you achieve this, but how?

Luckily, this guide shows you how to tap into the potential of social media, so you can build a powerful brand that will win the long term trust and loyalty of your customers.

Download the Sysomos’s guide to learn more about how to:

• Craft your brand persona to attract more high-value customers or clients.
• Build a practical, achievable social strategy that delivers results.
• Figure out how to use and benefit from negative feedback to boost brand awareness.
• Choose the best social platform to engage with your ideal target market/audience.
• Be ready to deal with any social crisis and turn it into an opportunity.

Related Guide: How to Dominate Social Media: A Complete Strategy Guide

A Special Focus on What You Need to Do to Have Your Brand Ready for Any Social Crisis

• Get real-time insight: You can effectively manage any social crisis or even defuse it by having real-time insight into what’s happening, and discovering who is leading the conversations. So, you need to collect real-time information that allows you to take charge of a potential crisis and control the outgoing message.
• The next most important this is to make sure you’re listening. A properly configured social media monitoring platform lets you stay on top of positive and negative conversations about your company.
• Finally, stay alert and ensure your community manager is notified when keywords pop up in conversations.

Table of Content of the “Growing a Brand with Social Media” eBook:

• Introduction
• How can Social Help?
• Make a Plan
• Outline Your Brand’s Personality
• Choose Your Social Channels
• Make Social Somebody’s Job
• Put Customer Service Front and Center
• Be Ready for a Crisis
• Build Rewarding Relationships
• Social is Not Optional

Number of Pages:

• 12 Pages

Pricing:

• Free