Introduction

The world is constantly evolving, and your online store needs to keep pace. Don’t let your ecommerce platform slow you down.

Excessive time spent on-site maintenance, managing security vulnerabilities, and allocating valuable resources for custom functionality, integrations, and workflows can hinder your business’s growth potential. You’re aware of it, and so are the three businesses featured in this ebook. They sought a new ecommerce partner to unlock their growth potential and provide the tools necessary for success.

In this ebook, we highlight three businesses that shared a common goal: finding an ecommerce platform that could support their growth. Migrating from Adobe Commerce (formerly Magento) to BigCommerce enabled them to achieve just that.

An Unsecured Platform Was Keeping Red Apple Fireworks from Shining Bright

Red Apple Fireworks, a direct-to-consumer (DTC) business, launched its first online store in 2018. Initially, they used Magento 2 to manage their ecommerce site but soon realized they needed a more secure, easier-to-manage solution that could support future growth.

Security Breaches Became a Regular Occurrence

After setting up their store on Magento, Red Apple quickly encountered the platform’s limitations. The site demanded daily maintenance just to stay operational. “We were spending a lot of time just trying to keep the site up,” says Justin Nutzman, Ecommerce Director at Red Apple Fireworks. “At times it felt like we had to duct tape the platform together just to keep our site from falling apart.”

However, the main challenge was site security, a common issue with open-source software. One serious cyber attack caused by a scripting vulnerability occupied their team for an entire weekend as they worked to fix it. “I recall another weekend where we had an attack on our Magento site, and we ended up with half a million invalid foreign email addresses in our MailChimp database,” explained Doug Burda, Founder and Owner of Red Apple Fireworks.

These attacks led to significant revenue losses, prompting the team to seek a new solution — and they found it with BigCommerce.

Why BigCommerce?

During their search for a new platform, several key features of BigCommerce stood out, addressing their major pain points. These included robust hosting solutions, a CDN provided by Cloudflare, and improved site speed. The level of security offered by BigCommerce was also a major draw.

BigCommerce is ISO/IEC 27001:2013 and PCI DSS 3.2, Level 1 certified, relieving the Red Apple Fireworks team of PCI compliance concerns. Additionally, BigCommerce partners with industry leaders like Bolt, Signifyd, NS8, Eye4Fraud, and ClearSale, providing enterprise-level fraud management and protection.

Safe. Secure. Scaling.

Since migrating to BigCommerce, Red Apple Fireworks has been able to focus more on marketing and customer education. The new platform has delivered greater convenience, functionality, performance, and peace of mind than their previous solution. It’s also worth noting that Red Apple experienced impressive growth numbers after switching to BigCommerce in 2019.

“We appreciate how BigCommerce takes care of all the IT stuff like firewalls and intrusion detection to make sure our site remains up. This was really a big thing for us in terms of switching over to BigCommerce.”
JUSTIN NUTZMAN ECOMMERCE DIRECTOR RED APPLE FIREWORKS

Don’t let your ecommerce platform hold you back any longer. Click here to download the guide and continue reading. Transform your ecommerce strategy with BigCommerce today!

Related guide: Making Moves B2B Ecommerce Success Stories: Migrating from Shopify, Magento, and WooCommerce to BigCommerce | BigCommerce

• Introduction
• An Unsecure Platform was Keeping Red Apple Fireworks from Shining Bright
  • Security Breaches Became a Regular Occurance
  • Tech Stack
  • Why BigCommerce?
  • Safe. Secure. Scaling.
• A Complex Platform Was Holding KegWorks Back
  • KegWorks Didn’t Want to Become an IT Company
  • Tech Stack
  • Why BigCommerce?
  • Easier to use. Easier to sell.
• SaddleBack Leather Company’s Customer Experience Didn’t Match Their High-Quality Product
  • They Couldn’t Focus on What Really Mattered: Customer Experience
  • Tech Stack
  • Why BigCommerce?
  • Great User Experience for the Merchant and for the Customer
• Is It Time to Make the Switch?

Number of Pages:

• 10 pages

Pricing: 

• Free