Unlike many other media platforms, influencer marketing is founded in collaboration with a person with opinions participated with a personal brand. This leads to a little more challenging when using influencers. Brands need to be careful and obtain the perfect balance between branding a product and keeping the audiences’ trust.
That’s why “Convince & Convert Consulting” identified seven key mistakes that great brands don’t make when it comes to using influencer marketing and have written. Discover them and more NOW!