Calls-to-action (CTAs) connect two of the most critical pieces in the lead generation process: incoming traffic and opportunities for converting these new visits into leads.
So, if you need to optimize your marketing efforts for maximum conversions, you need to make call-to-action improvements.
Here are some selected examples of effective call-to-action:
1- Calls-to-Action Using Contrasting Colors
2- Call-to-Action Presenting an Incentive
3- Call-to-Action Showing Product
4- Call-to-Action Using Great Text
5- Call-to-Action Using Spacial Effect
6- Call-to-Action Creating a Sense of Direction
7- Call-to-Action for Email Generation
8- Call-to-Action With Primary & Secondary Options
9- Call-to-Action Facilitating Segmentation
10- Call-to-Action That Make a Good Use of Video
11- Call-to-Action With Unorthodox Shapes
12- Call-to-Action That Reduce Visitors’ Anxiety