Founded in 2014, Terminus is the leading account-based marketing platform in Georgia that enables B2B marketers to target accounts, engage decision-makers, activate their sales teams, and also to measure ABM success.
The dog days of summer will soon be upon us, but that doesn’t mean you’ve got to let those hot, sultry days slow down your account-based efforts… Whether you know it or not, you are in an account intelligence arms race. Tomorrow’s winning B2B businesses will be the ones that are able to centralize intelligence …
How can you target the right accounts using engagement data? How can you personalize and prioritize your outreach to speed up your sales process? How can you measure the success of your marketing programs? All these questions and more have been answered in this guide which sheds light on the use of Account-Based Marketing (ABM) …