Newzoo
Newzoo is the leading provider of market intelligence covering the global games, esports, and mobile markets. It provides its clients with an extensive range of solutions, including consumer insights, device and app data, market sizing and forecasting, custom research, and bespoke advisory services. Newzoo works with many of the biggest global entertainment, technology, and media companies, along with many top consumer brands. Newzoo is headquartered in Amsterdam with offices in San Francisco and Shanghai and partner offices in six other cities around the world.
Latest Posts
Indicators |
The United Kingdom Is the 5th Largest Games Market in the World in 2017 | Newzoo
The 5th largest games market in the world in 2017 is the United Kingdom market which holds 32.4 million gamers and spend $4.2 billion this year. It is almost equally between males and females – 52% of gamers in the UK are males most of them aged between 21-35 accounting for 18% of male mobile …
Indicators | Consumer Behavior
Russian Market Is the 11th Largest Games Market in the World, in 2017 | Newzoo
There is a total of 71.3 million gamers in Russia; spending $1.5 billion in 2017 making the country the 11th largest games market in the world. The vast majority of PC/laptop gamers in Russia are males with a rate of 60% – 27% of the group aged between 21-35 years old. 69% of gamers who watch gaming …
Indicators |
31% of the Actively Used Smartphones in Dec. 2016 Globally Were From Samsung | Newzoo
In 2016, there were 2.3 billion smartphone users globally which equal 31% of the total population. At the end of 2016, 2.8 billion smartphones were in use in addition to 260 million tablets. Samsung is the leading smartphone manufacturer with 859 million of all smartphones in use globally with a rate of 31%. Apple ranked …
