LinkedIn is a social media platform and is considered the world’s largest professional network with more than 562 million users in more than 200 countries and territories worldwide. The platform was founded on December 28, 2002, and was launched on May 5, 2003.
LinkedIn leads a diversified business with revenues from membership subscriptions, advertising sales, and also recruitment solutions. In Dec. 2016, Microsoft completed its acquisition of LinkedIn, bringing together the world’s leading professional cloud and the world’s leading professional network.
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Researches | Digital Marketing
COVID-19 Marketing Impact | LinkedIn
There are some things that are more valuable than context to marketers, which are understanding how the brands fit into the specific context of your target audience, your industry, and any given situation holds the key to success. That consider being the main reason why marketers’ jobs are difficult at the moment. Marketers have been …
Guides | Digital Marketing
The Complete Guide to LinkedIn Marketing Solutions Partners | LinkedIn
When it comes to creating value for marketing organizations and agencies, LinkedIn technology and content partners are in a class of their own. Nowadays, there are hundreds of partners in the LinkedIn marketing partner program. They offer a range of services and solutions that will help you to achieve your marketing objectives. Technology partners have …
Guides | Social Media Marketing
Confessions of LinkedIn Marketing Insiders | LinkedIn
People sometimes overlook the fact that the LinkedIn Marketing team operates like any other B2B marketing team. But the difference is that LinkedIn marketing insiders know more than anybody about successful marketing on LinkedIn. And for sure you want the same insider knowledge that helps top marketers drive the best possible results on LinkedIn. Read …
Guides | Content Marketing
LinkedIn Content Marketing Tactical Plan in 2019 | LinkedIn
What is the most powerful platform for B2B and high consideration B2C marketers? Yes, of course, it’s LinkedIn; the platform with over 590 million professionals. While people are spending time on other social channels, they’re investing time on LinkedIn. Furthermore, a whopping 80% of B2B leads come from LinkedIn. In order to get your content …
Guides | Social Media Marketing
The LinkedIn Secret Sauce: Extra Hot Edition | LinkedIn
The LinkedIn social network is booming. In 2018, there were 19 million company pages on LinkedIn. Moreover, LinkedIn SlideShare reaches 70 million unique visitors a month. The site is now the world’s largest professional content-sharing community. In your opinion, what is the secret behind this outstanding progress? For the second year in a row, LinkedIn …
Guides | Content Marketing
Creating Your First Big Rock | LinkedIn
One of the greatest challenges for marketers is to produce high-quality content to fuel both their social media and demand generation channels. But volume is not the answer. The solution lies in not producing more content but producing more relevant content. This is a summary of what should you follow to create your first Big …
