Artificial intelligence digital marketing strategies can transform the way that brands are engaging with their audience. It can support in driving relevant traffic, acquire new customers, increasing sales, and retaining existing customers. Artificial intelligence is an incredible technology that can work wonders for brands, by using artificial intelligence digital marketing strategies will help brands in …

It’s not that difficult to argue that marketing in the future will make increasing use of artificial intelligence. Even today, the components of an AI-based approach are largely in place. Contemporary marketing is increasingly quantitative, targeted, and tied to business outcomes. Ads and promotions are increasingly customized to individual consumers in real time. Companies employ …

Artificial Intelligence (AI) is getting a lot of attention in marketing circles and for good reason, it promises to transform marketing, a significant percentage of B2B marketers are in the early stages of learning about artificial intelligence in marketing technology and aren’t confident in their current knowledge. Some of these marketers are unsure of what …