Did you know that only about 24% of chief marketing officers admit to having sufficient budget to execute their KPIs? Generally, small businesses spend between 7-8% of their total budget on marketing, while the huge ones go as high as 10%. (1) (2) Given the reality that your budget will almost always be minimal, you’ve …
With the landscape of digital marketing being such a rapidly evolving and shifting one, it is more important than ever to be able to stand out in every regard possible. You need to come up with innovative strategies and digital signage trends that can resonate with your target demographics, and when executed correctly digital signage …
Marketing has become a lot more digitalized and requires the use of IT to back it up. Every single company has shifted to digital marketing since conventional forms of marketing are either obsolete or just not noticeable which results in sunk costs. This is why they are solely dependent on IT assets for revenue generation …
In today’s fast-paced digital landscape, businesses must leverage every tool to stay competitive. Digital marketing is not merely having an online presence; it’s about utilizing advanced technologies to effectively reach, engage, and convert potential customers. Amazon Web Services (AWS), with its robust suite of cloud-based solutions, offers digital marketers a powerful arsenal to enhance their …
Connecting with customers online is so beneficial for your business. Connecting with customers online can increase the loyal customer base. It is proven that the companies that engage with online customers through social media see greater financial gains. To find potential customers online adds to the confusion and leaves you with more questions than answers; …
Many startup founders often find themselves confused over product and digital marketing analysts. And it’s understandable. After all, both of these professionals analyze product data to derive actionable insights. And both of their jobs’ end goal is to increase revenue. However, the way these two professionals achieve this goal is fundamentally different. Let’s see what …
Nowadays, most businesses face numerous problems that stand in the way of development and performance. This article aims to practically help you out with solutions for building a strong digital marketing business by repairing common problems in the field, which will edge your business close to full performance. Key Performance Metrics These are the most …
Today, most patients are shopping around for healthcare services more than ever before. With a few taps on their smartphones or a quick search, they can easily compare providers, read reviews, and decide better on where to seek medical attention. That’s why mastering digital marketing is essential for healthcare service providers who want to stay …
Productivity, and therefore efficiency, of our work in modern realitіes, are key factors in successful performance. That’s why mastering the skills of workflow optimization has become more important and necessary than ever before. So, Mac users often ask themselves how to speed up their Mac and maximize its performance. With this in mind, let’s take …
The mobile app market is expected to experience a steady increase in total revenue, with an estimated annual growth rate (CAGR 2022-2027) of 8.83%. This growth is projected to lead to a market volume of a whopping US$673.80 billion by the year 2027. But for app developers and businesses, simply launching an app is just …
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