Marketing leaders indicated that data-driven management is essential to mobilize, motivate and optimize their teams. They also said that when marketing is aligned with other functional units, businesses see faster revenue growth and higher profitability. Find out more about what marketers said about their views on challenges they face in demonstrating marketing ROI and how …

In Finance and Insurance industry; LinkedIn has the biggest social media followers with an average of 11,982, while Instagram is the highest engaging social network with an average of 96.17 engagement ratio per post & per 1,000 followers.

TrackMaven introduces the 2017 digital marketing analytics, including social media performance, blog performance, public relations performance, and website health metrics of 12 months from over 700 leading businesses. The big-picture trends in digital marketing effectiveness today: Businesses in higher education, finance and insurance, and construction products brands industries rank in the top 50th percentile for both …

There is no doubt that using Facebook for businesses became an essential tool for achieving goals. There is an average of 845,086 active Facebook dark posts for businesses page likes, and an average 592,797 boosting posts of Facebook page likes for business. Read what written below and identify the spend and performance of Facebook ads, …

Knowing about the best time to post on social media help you determine the channel-specific distribution strategy that works best for your audience. 17.5 million social media posts by 17,737 brands have been analyzed to provide you with the best times to post on Twitter, Facebook, LinkedIn, Instagram, and Pinterest. The below points provides some …