Facebook reactions -the Love, Wow, Ha-ha, Sad & Angry icons that appear when you hover over the Like- were launched in the spring of 2016, via studying these reactions usage, for over 67,000 Facebook posts, 100 brands, across 10 verticals during the year. The insights will help the marketers to create more engaging content and …

Sizing images correctly for social media is no simple task. Even just among your Facebook marketing, photo dimensions from cover photos, to timeline images, to profile pictures and other social media assets. Here is an ultimate guide for social media image sizes, aiming to help the designers while selecting visual content for their social channels …

Most brands are aware of the importance of responding to their customers in a timely manner, as technology advances, consumers are becoming less and less patient. Most consumers expect an immediate response from a brand when something goes awry, and to get those responses, an increasing number are turning to social. Most brands have a …