Social Fulcrum is a digital advertising and creative social media agency in Boston, USA, focused on large-scale Facebook and Instagram direct-response media campaigns for retail and B2C eCommerce brands.
Social Fulcrum believes the fastest way to get results is to lead with science. During the initial phases of working with you, Social Fulcrum builds and test your first campaign and set up your first audience tests.
The beauty of testing is that it immediately starts generating data. Data Social Fulcrum can analyze to determine which ad creative works best. Data that help it identify your top target audiences and eliminate the underperforming ones.
Its approach – build, test and measure – is iterative. Social Fulcrum never stops experimenting. Each week, Social Fulcrum run new tests that produce fresh insights, which let it continuously refine your creative and optimize your audiences.
And Social Fulcrum uses what we learn to reallocate your media budget – on the fly, via its automated technology platform – to maximize your ROI.
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