Elevation Marketing is one of the leading and most dynamic, integrated B2B agencies in the USA and for good reason — its strategic, fully integrated approach aligns marketing and sales to deliver remarkable results for clients whose buying cycles, customer behaviors and channels to market are uniquely their own.

Marketing B2B companies successfully requires a deep understanding of the B2B space, a knack for compelling brand stories, and the ability to execute effectively when buyers are companies, not consumers.

With proven B2B acumen, unparalleled research and exceptional creative design, Elevation Marketing develop data-driven marketing strategies and build memorable brand experiences that empower lasting customer relationships for clients in every industry.

Elevation Marketing Scope of Services:

B2B Innovation Services

• Quantitative customer segmentation
• Survey development and implementation
• Data synthesis and visualization
• Brands assessment and auditing
• Competitive benchmarking
• In-context research & ethnography
• Trend analysis
• Subject Matter Expert recruiting and interviews
• Facilitated inspiration workshops
• Product design
• Brand and Service creation
• Prototyping and Validation
• Team integration

B2B Market Research Services

• Quantitative and qualitative research
• Brand audit and analysis
• Content marketing review
• Public relations and social media audit and analysis
• SEO, PPC and paid advertising audit and analysis
• Web analytics audit and analysis
• Competitor research

B2B Marketing Strategy Services

• Research that effectively targets buyer motivations and pain points
• Clear communication and alignment between Sales and Marketing
• Content development tailored to the customer’s sales funnel position
• Brand messaging and value proposition assessment
• Position development

B2B Lead Generation Marketing Services

• Mobile and email marketing
• Social media
• B2B SAAS
• Content asset production
• Prospect segmentation

B2B Digital Marketing Services

• SEO and keyword campaign planning and execution
• Actionable digital optimization programs
• Content roadmaps, editorial calendars, and content programs
• Audits of existing digital marketing channels and assets
• Strategic initiatives aligned with audiences, goals and messaging
• Continuous testing and analytics
• Website visitor behavior analysis
• Campaign development

B2B Channel Marketing Services

• Market analysis
• Sales process mapping
• Detailed customer profiles
• Channel selection, opportunity, and risk analysis
• CRM implementation
• Pipeline analytics
• Inbound and outbound support

B2B Sales Enablement Services

• Sales process mapping
• Content strategy and development
• Sales collateral
• Pipeline analytics
• CRM implementation
• Lead-scoring models
• Lead-management workflows
• Custom sales and marketing portals
• Sales incentive program design and management
• Sales library development and optimization
• Sales templates and automation
• Sales playbooks
• Data validation/build

B2B Creative Services

• Full design of sales sheets, catalogs, brochures, ads, and mailers
• Logo and package design, sales presentations, banners, signage
• Interactive, mobile-first, responsive design, digital advertising, and business system design
• Custom, high-impact digital content

B2B Website, Mobile and App Design & Development

• Website structure and navigation design
• User experience studies
• Custom eCommerce applications
• SEO copywriting and content strategy
• User experience and user interface design
• QA and testing
• App and website launch
• Custom sales and marketing portals
• Mobile sales enablement tools
• Training programs and content repositories

B2B Content Services

• Copywriting, editing
• Content strategy
• Content planning
• Thought leadership content development
• Influencer, audience identification
• Case studies, white papers, ebooks
• And much more

B2B Commercial and Radio services

• Media Research
• Media Strategy
• Media Planning
• Buying

B2B Public Relations Services

• Press release development and distribution
• Direct media outreach
• Media relationship development
• Brand positioning and brand storytelling
• Thought leadership initiatives
• Content contribution
• Promotional event coordination
• Award and speaking opportunities
• Media training and consulting

B2B Social Media Services

• Business profile development and optimization
• Executive leaders profile development and optimization
• Social post content development
• Hashtag research and strategy
• Community management
• Social media advertising
• Ongoing strategy and recommendations

B2B Video Production Services

• Budgeting
• Scripting and storyboarding
• Production, filming, and animation (when needed)
• Pre and post audio
• YouTube content strategy execution
• Promotional training and explainer videos
• YouTube content and marketing strategy
• Theme creation
• Voice-over production

B2B Events & Exhibits

• Custom presentation materials
• Direct mail, email, and telemarketing
• ROI-based reporting
• Tactical planning for show engagement
• Exhibit design and building
• Video and digital support production

The Top Clients of Elevation Marketing:

• Sara Lee
• Amazon Business
• Mercaris
• Zoetis
• TIKI
• Loveland Products, Inc.
• Rain Bird