There’s no doubt about it: we’re living in a visual era and humans are visual creatures. Sometimes a picture really is worth a thousand words. Up to 855 of human’s perception, learning, activities, and cognition are mediated through vision. Humans process visuals 60,000 times faster than text. Blog posts with images see 650% higher engagement …
A landing page is a web page allows you to capture a visitor’s information through a lead form. It’s where the visitor “lands” after clicking on a call-to-action and it’s effective for 94% of B2B and B2C companies. So, landing pages need to be optimized for every stage of the marketing funnel. This guide helps …
Trust is the first step towards conversion. If visitors to your site have any doubts about how trustworthy you are, they’ ll bounce right out and never come back. Whether you are just browsing the web or you go online to make purchases, it can be tough to gain people’s trust on your website. So, …
Dashboards are an effective tool for distilling data into actionable insights. Well-planned dashboards can align your organization’s efforts, speed up decision-making, track performance outcomes and increase ROI. In order to see, understand the complete picture and make fast & data-driven decisions, you’ll need to build dashboards that can show you what’s really happening across many …
Calls-to-action (CTAs) connect two of the most critical pieces in the lead generation process: incoming traffic and opportunities for converting these new visits into leads. So, if you need to optimize your marketing efforts for maximum conversions, you need to make call-to-action improvements. Here are some selected examples of effective call-to-action: 1- Calls-to-Action Using Contrasting …
The infographic importance essence is that it makes data-heavy information clear and easy, digestible for the reader, catch the reader’s attention with eye-catching, colorful details tailored for a specific audience, presents something unique, uses only enough text to get the point across, and hosting the infographic on your website is important because of search engine …
With so many hot SEO trends and Google updates, it’s hard to figure out where to start from and what SEO and other digital marketing tools can help to chime in with those trends. This guide includes a list of recommendations and SEO trends listed, besides over 14 free SEO tools which you will need …
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