RESEARCHES

E-Commerce KPI Benchmarks Q3 2016 | Wolfgang

One of the basic issues facing digital marketers today is that we are drowning in a sea of data with limited time to analyze it. So Wolfgang study analyzed 87 million website sessions and it found that more than two thirds of e-commerce website traffic comes from Google with rate 43% coming from Google Organic …

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ICT Egyptian Indicators in Brief, October 2016 | MCIT

MCIT report shows some features that talking about internet penetration in Egypt. At first, it shows a disparity in the number of internet users in Egypt during a period between September 2015 to September 2016. It also mentioned that Cairo is the greater region in ADSL subscriptions followed by Delta, then Alexandria and Matroh. About …

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Latest Trends in Social Networking, Q4 2016 | GlobalWebIndex

Each year, GWI interviews over 200,000 internet users, asking a wide range of questions about their lives, lifestyles, and digital behaviors, to present the very latest figures for social networking behaviors and engagement levels. Across 34 global markets. Drawing on data and offer insights on: Overall engagement with social media. Daily time devoted to social …

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Social Media in the Middle East: The Story of 2016 l Damian Radcliffe

This report is the fifth in a series of annual reports by Damian Radcliffe, designed to capture key developments and data related to usage of social media in the Middle East. You’ll notice that WhatsApp remains the most popular direct messaging service in the middle east & you’ll find that the Facebook has 136 million …

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Bringing SMES Onto The E-Commerce Highway Q2 2016 | International Trade Centre

ICT report has provided several examples of success but also the challenges SMEs may still face. It shows that e-commerce has been enthusiastically embraced by consumers and producers in a number of economies. The value of global e-commerce sales is today well above US$ 1 trillion. E-commerce has also enabled the emergence of numerous tech-savvy …

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The World Internet Project International Report 2016 | Center For The Digital Future

The main reason for this comparative international study is to explore how online technology affects the lives of those who use the Internet, and how the views and behavior of users differ from those of people who are not online. Results show that sixteen of the nineteen countries, that include the survey, have a majority …

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10 Key Marketing Trends for 2016 l IBM

IBM Marketing Cloud released a white paper named “the 10 Key Marketing Trends for 2016 “, Today’s buyers want the right content to fall into place at just the right time, but only 21% say the marketing messages they receive are “usually relevant.” So, Check out these 10 key trends that will shape digital marketing …

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20 Trends in Digital Marketing for 2016 l DOZ.COM

DOZ.COM discussed in this report The 20 trends that all the businesses brands and content Marketers need to watch in 2016, why they matter, and how they’ll change the digital marketing now and in the year ahead. The report discussed the blogging, S.E.O, social media, online video, engagement, social search … etc. For more information, …

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State of the Internet Report Q1 2016 | Akamai

This report includes data gathered from across the Akamai Intelligent Platform, covering Internet connection speeds and broadband adoption metrics across both fixed and mobile networks as well as trends seen in this data over time. It includes a “Geography: Europe, Middle East, and Africa (EMEA)” sections, surveying a selected set of countries within those regions. …

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The New Digital Economy l OXFORD ECONOMICS

This report “The New Digital Economy” about “How it will transform business” produced by OXFORD ECONOMICS shows that the global digital economy comes of age. The internet has set in motion a third wave of capitalism that will transform many aspects of the global marketplace, from consumer behavior to new business models.

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