RESEARCH

B2B 2017 | Content Marketing Institute-Marketing Profs

The 7th Annual report, B2B Content Marketing Benchmarks, Budgets, and Trends – North America -To reflect the Maturing content marketing industry. The report produced by  Content Marketing Institute-MarketingProfs, paints a brighter picture than the last few years, indicating that content, marketing is alive and well!.

Content marketers are on track with 62% reporting that their organizations are more successful with their overall content marketing approach compared with one year ago.

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For more information, please download the “B2B 2017” full report.

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