Digital experience expectations are now universal, and there’s no way for the B2B organizations you’re employed to escape them. 84% of your B2B peers agree increasing digital expectations of customers and partners is the top threat to their business. Episerver has released a global survey highlighting B2B preferences and plans, tactics, and technologies for digital …
This study is a part of AudienceProject Insights 2019. The study investigates the state of traditional TV, online video and streaming in the US, UK, Germany, Denmark, Sweden, Norway, and Finland. The study revealed that Netflix keeps strengthening its position as the go-to platform to catch up with the latest series and movies. In all …
A new study conducted by AudienceProject on 16,000 in the US, the UK, Germany, Denmark, Sweden, Norway, and Finland revealed that people are giving up the computer in favor of the mobile. Mobile penetration has now exceeded the computer penetration and new devices are being introduced creating an ever more fragmented landscape of devices. Top …
E-commerce is showing sustained growth and has become a natural part of daily life for most Nordic residents. Nordic e-commerce grew by 11% in the first six months of 2018 compared with the same period last year. Six out of ten people in the Nordic region, which equates to 12 million consumers, shop online each …
Globally, more than 70% of the countries/regions surveyed saw a quarter-over-quarter increase in unique IPv4 address counts in Q1 2017, up from approximately 50% in the previous quarter. 37 countries/regions saw IPv4 address counts grow 10% or more, while another 12 saw counts decline 10% or more as compared with the previous quarter. Read a …
Advertising spend remains healthy in 2016, increasing globally by $23 billion in 2016 to hit the US $ 548.2 billion, a +4.4% year-on-year increase compared to 2015. The key insight from CARAT’s latest ad spend report: It’s clear that the growth in global advertising spends predicted in 2016 of +4.4%, supported by major media events, …