Tag: Social Media Penetration

Needing to penetrate new markets is not an easy endeavor. It typically comes in the picture when you are marketing and selling products in a saturated and highly competitive market. Strategizing how to penetrate new markets is essential when you are looking at the product market expansion grid. Since the current market is probably challenging …

Heading into the year of 2018, the new and recent global digital reports from We Are Social and HootSuite reveals the top line findings of the internet, social media, mobile, and e-commerce use around the whole world. Global Internet Use in 2018 4.021 billion is the total number of active internet users in 2018, with …

Social media nowadays has an essential role in making young Arabs people informed with the daily news. Facebook is the main daily news source for 35% of them, while 31% use other online news sources, and 30% use TV news channels.

Sharing news in social media has become a noticeable phenomenon because individuals can now participate in news production and diffusion in the large global virtual communities. Nowadays, Americans are using social media increasingly to get their daily dose of news. Take a sneak peek at the top line findings of using social media platforms for …