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Sporting Goods Achieved the Highest Share of Mobile Sales in USA, Q3 2017 | Criteo
Nowadays, online shoppers around the whole world became active in all browsing environments, they use all available technologies to make purchases and get the best deals ever. In the USA, health and mass merchant was the retails with the highest growth in mobile sales during Q3 2017 with rates of 45% for sporting goods and 39% …
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64% of European Shoppers Mostly Make Their Christmas Shopping in Dec & Nov 2017 | PayPal
During the Christmas shopping season, sales increase dramatically in almost all retail areas across all digital shopping channels. In Europe, 87% of shoppers feel some sort of appeal towards the Christmas shopping. But when usually do Europeans make their Christmas gift purchasing?. A survey conducted by “PayPal” shows that 64% of Europeans make their Christmas …
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Offering Discounts Is the Key Driver for 71% of US Consumer to Complete Their Holiday Purchases, 2017 | Kibo
Many of US shoppers abandon their shopping cart before finalizing a purchase. But why they are doing so? This may return to the extra costs of shipping, taxes and fees, creating an account or any other reason. The important thing here is what makes shoppers complete their purchases after abandoning a cart. 71% said that …
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68% of US Shoppers Plan to Shop Online This Holiday Thanks to Its Convenience, 2017 | Kibo
The holiday season is typically the time when retailers expect to see a windfall of revenue. So, they need to be aware of the main reasons make them prefer shopping online or in-store to start working on. US shoppers agreed that shopping in both online and in-store are the same in terms of convenience but …
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Discounts and Brand Reputation Are the Top Purchasing Influencers Among Generations, 2017 | Yes Lifecycle Marketing
Purchasing is the result of marketing. All generations during the purchasing process value discounts (92%) and brand reputation (90%) as the top factors influence purchasing. Followed by the ease of transactions (88%), ease of buying online (74%), meeting the immediate needs (68%), brand loyalty (62%) and recommended products (45%).
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59% of US Consumers Will Use Smartphones to Purchase Online During Holidays, 2017 | Deloitte
In 2017, holiday shopping season accounts for more than $1 trillion and more than one-quarter of annual US retail sales. Expectations of online spending also exceed those of in-store spending for the first time (51% vs. 42% of shopping budget), after reaching parity in 2016. In terms of the devices used during the holiday shopping journey in …
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Almost Half of US Millennials Purchasing Decision Are Affected With Social Media, 2017 | UPS
Social media is rapidly increasing as an effective factor in the purchasing decision especially on Millennials as 49% of US Millennials indicated. As Millennials do more researching & purchasing via smartphones – making it a way of their life – 83% of them have searched for products on a mobile device prior to store visit and about 82% have …
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57% of Brand Loyalty Is Affected by the Retailer’s Ignorance of Negative Reviews in US, 2017 | NRF
63% of US shoppers said that they’ll write product reviews. Among those, 73% said that they were more likely to do so when they were satisfied. It means that highly satisfied customers are more likely to write reviews rather than when the experience was negative. But when consumers write negative reviews, more than half (57%) …