Researches
MENA’s Millennials Decoded: A Glimpse Into MENA’s Most Disruptive Generation, Sep. 2018 | Ipsos
Millennials are the generation with the greatest impact on the world. In MENA, millennials making up over a quarter of the region’s population. They are disrupting the status quo and bringing about new ideologies and trends as well as a different way of living. In order to better understand this generation, Ipsos in MENA launched …
Researches
What Does Social Media Tell Us About Real Estate in the MENA Region, 2018 | Crowd Analyzer
Social media platforms are growing to become the public sphere everyone goes to in order to search, check products, survey, and even get inspired. Browsing Instagram or Twitter, you can find agents, mortgage companies and real estate firms using such platforms to increase brand awareness, sales, leads and much more. Hence, these social media advertising …
Researches
Ready for a Record-Breaking Ramadan in MENA? 2017 | Criteo
There are 1.6 billion people celebrates Ramadan or 23% of the world’s population, the middle east is home to 1/5 of the world’s Muslim population or 317 million people. To determine the sales benchmark in Ramadan by analyzing a million transactions from over 100 retail and travel advertisers based in the United Arab Emirates, Bahrain, …