Tag: Influencers

It is a vital key to know how to communicate with your target audience. As a marketer, it is significant to know how to reach your target audience and to engage with them to achieve your marketing goals. With more than 2 billion users of social media worldwide, social media can provide your company with …

Over the last few years, influencer marketing campaigns have become more popular, more trusted by consumers, and more profitable for businesses. A recent study showed that 78.2% of marketing professionals in Europe and the USA claimed to have worked on influencer marketing campaigns in 2017 up from 65% how have claimed the same in 2016. With …

Instagram is introducing a new dashboard in Brand Collabs Manager, enabling influencers to find and manage brand deals, and automatically share insights with brands they work with. This will potentially have significant effects on the influencer marketing industry. Instagram has made this new Brand Collabs Dashboard even more critical, as it removed engagement metrics from …

Influencer marketing is a method of social media marketing that uses endorsements and product mentions that the right influencers provide, these are individuals who have a dedicated social following that sees them as experts within their niche. Influencer marketing is effective because of the high amount of credibility that influencers have built up with their …

With around 1 billion monthly active Instagram users, it is safe to say that Instagram is the most engaged social media platform after Facebook. Furthermore, 80% of these 1 billion user accounts follow at least one business brand, signifying an opportunity for businesses to take advantage of this fact and raise their Instagram profile. In …

Learn how you can take advantage of dynamic product ads, SEO and content marketing, partnerships and influencers and cart abandonments to improve your marketing strategy. With these tips, you will increase sales, increase brand awareness and reduce your costs. Blog When you’re a startup eCommerce business, your digital marketing strategy will be slightly different from …

Influencer marketing is mostly used in attempts to impact a customer. New concepts and objectives are raising such as awareness, loyalty, and generating engagement. The concept of word-of-mouth communication that minimizes this noise has received significant attention in the digital ocean and communication through social media has become a cultural phenomenon. As electronic word-of-mouth increases, …

One of the major challenges in influencer marketing is identifying the relevant influencers. Brands need to make sure that each influencer they partner with is an expert in their industry or niche and is trusted and followed by a large number of people. An influencer who has a large number of engaged followers who like, …