Indicators
UK Google Spending Growth Decreased to 10% in Q1 2017 | Merkle
Several Google initiatives in the last year have helped Google to maintain its robust growth, including a fourth mobile text unit, Google Maps ads, PLAs on image search & the decoupling of desktop & tablet bidding. UK Google spending growth falls to reach 10% in Q1 2017. Although CPCs rose 3% in the same period, compared …