Tag: Facebook Conversions

Obviously, research shows that social norms can have a huge impact on people’s behaviors and attitudes when it comes to their health. Also, people are more likely to get a vaccine when they see many people they trust are doing it. In light of the ongoing events, Facebook has launched a new push to encourage …

The holidays, an amazing season in all aspects of life. For shoppers, the holidays are all about getting those special gifts for loved ones. Which in turn means marketers must have the right insights and employ the right tools in order to make this possible.  The perfect gift may seem magical, but in hindsight there’s …

Lead generation through Lead Ads is the initiation of consumer interest or inquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. Leads drive revenue. At this very moment, every successful brand is executing strategies to produce leads three or …

Facebook video ads are on of the best ways to ensure people remember your brand and come back to your site. Video isn’t just trending on Facebook, it’s a strategy that works to engage and convert website visitors. In order to push leads down the funnel in email marketing campaigns, and to fuel engagement across …

Facebook Attribution helps you measure the impact of your ads across the Facebook family of apps and services and across publishers. Using the new data-driven attribution model, you can see how your ads on Facebook, Instagram, Audience Network and Messenger are contributing to incremental business results compared to no running ads. And to gain a …

As with most aspects of Facebook advertising, the most effective way to identify what’s working best for your business is through testing. The same is true for identifying your ideal audiences. By setting up multiple ad sets, each targeting a different audience. You can gather data that will help you determine which audience is performing …

    Now, it is clear that all marketers, advertisers, retailers, brands, and businesses are strongly depending on social media platforms in running their ads and campaigns. Which helps them reach different objectives, such as push online sales, increase brand loyalty, create brand awareness, raise brand engagement, or attract as many people as possible to …