The Trouble With Chatbots Advance CX By Accelerating Design Efficiency Chatbots have earned a poor reputation due to organizations prioritizing technology over design and user experience (UX). Fortunately, conversation design offers a solution to create chatbots that customers will embrace. This guide highlights the importance of conversation design and provides tips for designing successful chatbots, …
GenAI Is Here To Stay Amidst the waves of both enthusiasm and skepticism that accompany groundbreaking technological innovations, Generative AI (GenAI) stands firm. Recent research from Forrester reveals a landscape where nearly all enterprises have initiated experimentation with GenAI, yet a significant portion of AI decision-makers remain doubtful, dismissing it as overhyped or irrelevant to …
Amidst an economic landscape necessitating prudence, businesses must diligently explore avenues for expansion. Technology leaders must empower their teams to propel growth through ongoing innovation, enhanced experiences, and the cultivation of competitive edges. Strategic allocations toward technological capacities will unveil fresh possibilities and foster enduring growth amidst today’s ever-evolving environment. This planning resource is tailored …
Every marketer faces different challenges to let his digital marketing strategy success. Although they share similar goals, some teams are stuck on hiring top talent, while others are having trouble finding the right technology for their needs. Businesses depend upon their digital marketing strategies to drive a significant portion of their revenue so implementing less-than-best …
Pwdigitas is a full-scale digitalization partner to build and implement the digital transformation approach and integrated marketing strategy for the public sector, retail, SME’s, leisure, professional services, education, charities, health and fitness sectors. PWDigitas Scope of Services: Consulting Services End To End Digital Commerce Customer Experience Management Infrastructure & Cloud Application Modernization …
Looking back at most innovations in our lives we can see that they all have a human side, and this is not new, obviously, innovations make people’s lives easier, more efficient, and definitely more enjoyable. Starting with the invention of the wheel to the smartphone you have, what actually inspires innovation is getting feedback from …
There is a lot to consider if you want to start your business and selling online. It requires a lot of effort and thinking from choosing a product to sell online or a service to provide, to growing your online presence. Along with, choosing a suitable platform for your online business and engaging with your …
“The key drivers of consumer behavior have traditionally been value, convenience, and experience. Looking ahead, brands and retailers need to also consider choice, purpose, and privacy if they are to earn their customers’ loyalty” says Paul Martin, Head of Retail, KPMG in the UK There are many definitions of the tern “Customer Loyalty“, however, it …