Tag: Content Types

96% of technology organizations in North America use content marketing, with 45% of them in the sophisticated/mature phase of content marketing. 43% of organizations that use content marketing in North America depends on small (or one-person) marketing/content marketing team serves the entire organization. Furthermore, 67% of technology marketers surveyed outsource at least one content creation activity (e.g., …

Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience with the objective of driving profitable customer action. The majority of UK marketers reported that 91% of their organizations are using social media posts to achieve their content marketing goals, while case studies are ranked as the second content type that …

There are various types of content that B2B marketers organizations use for content marketing purposes in North America. 94% of B2B marketers mentioned that their organizations use many social media platforms to manage their content marketing objectives, in another side, 73% of B2B marketing influencers indicated that their organizations are using case studies to achieve their content marketing goals. …