Digital Marketing News

TikTok has published a new report that looks at how families connect via TikTok clips, also, how TikTok holds appeal to all ages, who are engaging via #FamilyTok and related hashtags. In light of this, Tiktok explains: “From endearing toddlers with big attitudes to grandmas with hilarious one-liners, TikTok transcends generations and brings families together …

If you haven’t included TikTok in your holiday marketing strategy, then it is your time to do so. TikTok is a fast-growing video platform and right now it is a place for many young consumers, also, it’s increasingly driving the latest trends, which extends to products and consumer behavior as well. In light of that, …

Starting from Thursday this week, Diwali will be celebrated, also, Instagram’s looking forward to helping users take part with a wide range of new stickers as well as AR effects. On the other hand, it’s also running different themed events in order to tie into the broader Diwali festival. First off, on features – Instagram’s …

The rumors are true! Today, at Facebook’s Connect 2021 event, Facebook has announced that it’s re-named the company to better reflect its emerging focus. Obviously, Facebook’s overarching company name will be “Meta” What You Need To Know About “Meta”: Additionally, Facebook, the app, will remain, as will all of its other brand names and identities. …

Twitter is rolling out an important update as it looks forward to making Spaces a bigger element of the in-app experience. The new update will help it to take it to the next level. Today, Twitter has officially launched Spaces recording to selected hosts on iOS. 🔴 REC has started one feature you’ve been asking …

Facebook adds a new element to its AR tools with new group effects on Messenger video calls, which will provide another engagement opportunity within your chats. As you see in the following example, group effects will see any AR overlay applied to all users in the chat, which could facilitate all-new interaction potential. In light …

Finally, Instagram has announced that it’s adding photos and video posting functionality from the desktop version of the social platform as of October 21st. This way, it’ll provide a more centralized way for social media managers to maintain their Instagram presence. The process, which will facilitate the posting of photos and videos of less than …

LinkedIn will soon start testing paid events, it is a part of its broader push on hosting virtual events, which has become a bigger focus over the past 18 months. LinkedIn’s paid events could provide new opportunities for monetization and engagement on the professional social network. Moreover, the new element was first reported by TechCrunch, …