eyebobs is looking for a Social Media Specialist in Minneapolis, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Design, oversee and implement a content management calendar to prioritize and execute social campaigns as part of a cohesive digital strategy.
• Produce content, photography, video and other assets on your own with direction from the Marketing Team.
• Investigate current social trends and digital behaviors in order to be agile and act quickly to adapt, change, the pivot for future trends.
• Study, compile and analyze user behaviors and work with the team to provide recommendations on project plans and strategy to drive awareness.
• Oversee effective benchmarks for measuring the impact of social campaigns and report on the results in an effort to maximize future results.
• Supervise the production and implementation of social campaigns, regular social media calendar content and real-time marketing opportunities.
• Operate with the marketing team to enhance identify brand presence strengths and weaknesses to identify and capitalize on areas of improvement.
• Draft captivating content applicable to the appropriate social account that is part of a cohesive marketing story across all platforms, both planned and at the moment.
• Direct and monitor all social media properties during core business hours and after-hours as required in order to capitalize on emerging opportunities.
• Monitor and manage eyebobs social media properties to be the immediate voice of eyebobs and respond to customers questions, comments and feedback.
• Head efforts in the planning, implementation of brand voice, social media strategies, editorial calendars and concept ideation.
• Serve cross-functionally to execute company-wide launches, initiatives, and campaigns; as well as implement customer service best-practices within the digital space.
• Cooperate with outside partners to help build and implement paid social strategies and with public relations partner to share timely press items across social platforms and manage social influences initiative.
• Improve relevant long-form and editorial content for eyebeobs.com story pages.
• Create out weekly and monthly key performance metrics and standardized reporting.
• Build a presence and maintain non-social accounts such as Yelp! and BBB.

Job Requirements:

• Minimum 2 years of experience managing social media accounts including content development and creation.
• Proficient experience in online influencer marketing a plus.
• Effective experience in marketing, communications or related field preferred.
• Outstanding writing skills in both formal and informal communication styles.
• A passion for the eyebobs brand and customer promise.
• Strong interpersonal communication with an emphasis on catering to an online audience.
• An influential and positive attitude to drive the brand forward.
• Comfortable taking constructive criticism and creative direction.
• A love for fashion, style, beauty or related industry a plus.
• A sound sense of collaboration, willingness to share ideas and brainstorm concepts.
• Exhibits a team-player attitude and is confident in taking the lead and guiding team members and partners when necessary
• Proven ability to remain “ahead of the game” in our digital presence and strategy.
• A passionate advocate of the brand both online and offline.

About eyebobs :

eyebobs was created for people like you, for the irreverent and slightly jaded. They offer eyewear and sunglasses to help the smart, sarcastic and style-conscious amplify their awesome. Because glasses should make a statement – yours requires a few more exclamation points.