GuestHouser is looking for a Social Media Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Perform and present clear reporting on tactics, results and conversion/performance metrics.
• Create appropriate analysis and optimization techniques to aggressively scale paid media campaigns on (Facebook and Instagram).
• Strategically craft paid (Facebook) audience targets using custom audiences, retargeting and psychographic characteristics.
• Use data from (Facebook) as well as our internal multi-touch attribution tools to expand, evolve, and optimize paid social media campaigns.
• Analyze data to maintain and forecast monthly budget and ROI figures and to provide key insights and recommendations on campaign performance.
• Build ads using (Facebook Power Editor) and other social channel advertising platforms.
• Clearly develop, outline, and plan strategic ad campaigns to achieve clearly defined objectives.

Job Requirements:

• Minimum 2 years of proven experience in managing (Facebook Ads).
• Proficient experience with (Facebook’s Ads Manager and/or Power Editor).
• Effective working experience with A/B testing tools and methods to prove statistical significance between ad and target market variations.
• Advanced understanding of analytics and reporting tools such as (Google Analytics or other analytics software).
• Expert knowledge of managing (LinkedIn Ads, Twitter Ads and Pinterest Ads) is a huge plus.
• Deep experience in editing using (Excel) for data analysis and manipulation (pivot tables and modeling).
• Ability to manage multiple projects to meet deadlines successfully.
• Excellent written and verbal communication skills.
• Strong interpersonal and presentation skills.

About GuestHouser:

GuestHouser is a platform that promotes a deeper and more genuine aspect of travel by connecting travelers with local owners of accommodations, thereby delivering extraordinary travel experiences.