Racing.com is looking for a Social Media Content Producer in Melbourne, Australia. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Manage and implement content and marketing plans for Racing.com social media channels.
• Engage, connect and facilitate conversation with consumers on Racing.com social media channels.
• Aid create content specific to Racing.com social media channels.
• Utilize broadcast and digital content across Racing.com social media channels.
• Oversee, review and optimize content activity and responses on Racing.com social media channels.
• Integrate social media into Racing.com broadcast, both live race day and another programming.
• Cooperate with other members of the editorial and content team to best leverage content across Racing.com social media channels.
• Improve and maintain collaborative relationships with key internal and affiliate media stakeholders, Racing Clubs, and Principal Racing Authorities.
• Use social media and other audience acquisition methods, including SEO and SEM, to drive growth in consumers to Racing.com platforms.
• Produce advice and trends on social media opportunities.
• Participate in the monitoring and development of the editorial and content strategy.

Job Requirements:

• Journalism or communications degree and/or relevant postgraduate qualification preferable but not essential.
• Effective experience in a similar role in a media-based environment.
• Proficient experience in successfully delivering content across social platforms.
• Proven track record in driving audience acquisition.
• Expert knowledge of content creation (Photoshop, Premiere Pro).
• Deep understanding of HTML, SEO, SEM and social media, including analytics tools.
• Outstanding interpersonal skills which facilitate effective interaction with a broad range of stakeholders, as well as work in cross-functional teams to deliver outcomes.
• Wide knowledge of Thoroughbred Racing and its key stakeholders.
• A team focused with sound organizational skills and an ability to effectively manage people and multiple projects/issues in a digital environment.
• Sound attention to detail and outstanding written and verbal communication skills.
• Solid writing and editing skills and the ability to edit concisely, to length and strict deadlines.
• Great ability to quickly assess options and identify and implement creative, innovative and flexible outcomes.
• Ability to work under pressure and manage conflicting workloads.

About Racing.com :

Racing.com is Australia’s premier thoroughbred racing media organization, offering content across broadcast, digital and social media platforms. A joint venture between Racing Victoria and Seven West Media, Racing.com is the media rights holder for Victorian and South Australian thoroughbred racing, as well as broadcasting Hong Kong and other selected international feature race meetings.