E-Marketing Coordinator

At PVH Brands Australia


Expires on 27/01/2018


Expired Job

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PVH Brands Australia is looking for an E-Marketing Coordinator. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Coordinate, plan, execute and launch all CRM campaigns via Salesforce (EDM and SMS) including copywriting and briefing.
  • Measure and report on (ROI and KPI’s) for delivery and effectiveness of campaigns.
  • Report on metrics including (click through, open rate, revenue, subscriptions and bounce back).
  • Recommend and implement acquisition and re-engagement strategies to the marketing team including our VIP activity.
  • Execute all content and creative across specific social platforms interacting with the social community and ensuring content is aligned with brand guidelines.
  • Liaise and build strong working relationships with internal and external stakeholders including (IT, brand & marketing managers, retail, regional teams and external agencies).

Job Requirements:

  • Tertiary qualifications in marketing, journalism or communication.
  • Demonstrated experience with an apparel or retail brand with a proven ability to copy write and effectively manage email marketing and social media.
  • Expert knowledge and exposure to SEO and SEM marketing tactics.
  • Effective working knowledge of using social media platforms such as (Facebook, Instagram, Snapchat and YouTube).
  • Advanced working experience with (Salesforce Marketing Cloud and Exact Target).
  • Proficient understanding of using (Google Analytics and Google Webmaster) tools.
  • Deep working skills of using MS Excel.
  • Ability to manage multi-tasks to meet deadlines successfully.
  • Strong organizational and communication skills.

About PVH Brands Australia:

PVH Brands Australia Pty Limited operates, manages and distributes many luxury brands products in Australia, New Zealand and other island nations in the South Pacific.

Main Requirements

Job Type Full Time Experience Needed N/A
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