MonkeySports is looking for an E-Mail Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Manage and optimize email campaigns including but not limited to editing messages, design creation, copy reviews, structuring A/B tests, scheduling deliveries and reporting on results.
• Develop, implement and maintain robust, auto-respond drip campaigns for both pre-purchase and post-purchase customer journeys.
• Present weekly and monthly reports detailing email list growth, revenue generated through email and other relevant data.
• Manage and take control of the integration of email into existing media platforms such as print, social and digital.
• Develop and implement processes within marketing, business intelligence and IT to optimize customer list management and targeting efforts across the organization.
• Work with lifecycle marketing tools to create a system of triggered messages based on customer preferences and actions.
• Proactively manage and troubleshoot email deliverability issues.
• Configure, test and validate promotional codes contained within e-mail creative and aid in the creation of landing pages.

Job Requirements:

• Minimum 2 years of proven experience in email marketing role.
• Expert knowledge of marketing data management and customer segmentation/targeted marketing.
• Proficient experience in using (Google Analytics) or similar tools to measure and produce common email/e-commerce KPI reports for business presentation.
• Deep understanding of auto-responder series, list building and segmentation.
• Effective experience in translating business-user needs and providing technical guidance.
• Intermediate working knowledge of graphic design applications and tools such as (Adobe Photoshop and Illustrator).
• Strong analytical capabilities and ability to use e-mail to solve business problems.
• Solid design aesthetic and copywriting skills.
• Excellent business acumen and communications skills.
• Familiarity with anti-spam laws in the United States and Canada.
• Ability to work under tight deadlines with short turnarounds in a fast-paced working environment.

About MonkeySports:

MonkeySports is a leading online retailer of ice hockey, lacrosse and baseball equipment. The flagship site of MonkeySports is the number one ice hockey e-commerce in terms of traffic, product offering and sales. The company continues to build on its success in hockey by expanding into lacrosse and baseball beginning in 2003 and team sports in 2009.