AutoNation is looking for an E-Mail Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Ensure accurate tracking for all email campaigns so the team can measure success and optimize email campaigns over time.
• Assist in the technical build and improvement of email campaigns under the supervision of the team leader.
• Support conceptualize and initiate tests (subject headers, email copy and creative, offers and landing pages) to continually improve key metrics (open, clicks, leads and conversions) across campaigns.
• Manage, design, HTML code, proof and execute email campaigns as directed.
• Create relationships with internal and external partners to advance the sophistication of our email marketing program and trial new product/platform features and approaches.
• Support for the email list growth and acquisition efforts.

Job Requirements:

• Minimum 2 years of proven experience in e-mail marketing.
• Proficient experience with HTML coding and execution via best-in-class e-mail service provider tools, such as (Harmony, CheetahMail, ExactTarget and Salesforce).
• Effective knowledge of tagging and tracking mechanisms including (Google Analytics and pixels).
• Extensive understanding of building customer lists via campaign automation tools, such as (Adobe Campaign and Marketo).
• Intermediate working skills of using design tools such as (Adobe Photoshop and Adobe Illustrator).
• Expert working skills in using (MS Excel) to build e-mail reference tables for dynamic content mapping and reporting.
• Ability to manage multi-tasks to meet deadlines successfully.
• Ability to work autonomously and independently on tasks as well as collaboratively with other team members.
• Solid time and project management skills to deliver projects early or on-time.
• Strong attention to details for proofing and execution.
• Excellent interpersonal and organization skills.
• Professional written and verbal communication skills.

About AutoNation:

AutoNation is an American automotive retailer, which provides new, pre-owned vehicles and associated services in the United States. The company was founded by Wayne Huizenga in 1996 with more than 360 retail outlets.