Digital Marketing Jobs & Apprenticeships

Frank Davis

India

Expires on 2018-03-22

Job Type Full Time Experience Needed +2 Years Career Level BEGINNER LEVEL

E-Mail Marketing Specialist

NetApp is looking for an E-Mail Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Consult on MA best practices, database segmentation and deployments.
  • Work as a project manager or lead on (Eloqua) automation campaign projects.
  • Perform final testing of all components requested.
  • Provide guidance to requestor on database segmentation.
  • Create marketing program level reporting.
  • Ensure all production and QA work are continually documented for (Eloqua functionalities, automation workflows and processes).
  • Design and project manage email nurture workflows built in the (Eloqua) system.
  • Analyze and report on the effectiveness of overall automation programs.
  • Identify opportunities for improvement, recommending changes in the workflow design or suggesting best practices that can be leveraged across the team.
  • Serve as Eloqua automation workflow design expert for the team.
  • Work with geo field marketing (EMEA/APAC) to provide best practices recommendations and design for regional implementations, provide training as needed.
  • Develop streamlined processes for managing updates and changes to the nurture/automation production process.
  • Identify and present new business opportunities through assessment of our (scoring model, automated nurture programs or other associated e-marketing workflows).
  • Serve as (Eloqua) scoring expert for the team.
  • Collaborate with geo marketing (EMEA/APAC) to include regional requirements into the program.

Job Requirements:

  • Bachelor’s degree in marketing communication or an equivalent experience.
  • Minimum 2 years of experience in an e-mail marketing role.
  • Proven working experience with (Eloqua) platform.
  • Proficient knowledge of all relevant systems in particular (Eloqua and SAP-Cloud).
  • Extensive understanding of (project management, digital marketing technologies and CRM).
  • Advanced analytical background with the ability to constantly monitor results and refine marketing formulas accordingly.
  • Effective experience in observing and translating user requests into business requirements.
  • Deep knowledge of the storage market and prospect customer data management.
  • Excellent verbal and written communications skills.
  • Strong presentation and negotiation skills.
  • Ability to drive multiple projects simultaneously, building appropriate processes and tools and delivering results.
  • Ability to build strong working relationships across all levels of the organization including remote areas.

About NetApp:

NetApp is the leader in data insight, access and control for hybrid cloud environments providing organizations the ability to manage and share their data across on-premises, private and public clouds.

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