E-Mail Marketing Specialist

At CrossCountry Mortgage


Expires on 20/03/2018


Expired Job

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CrossCountry Mortgage is looking for an E-Mail Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Drive the creation of effective dynamic email campaigns/journeys and related landing pages.
  • Cooperate with marketing and CRM team to map personalized journeys through journey builder.
  • Focus on subscriber segmentation, execution of tests including (SPAM, browser and A/B).
  • Preparing final subscriber lists, and schedule the deployment.
  • Collaborate with the CRM and business intelligence teams to utilize reporting to make data-driven decisions.
  • Identify project issues/risks and present alternatives to alleviate or resolve.
  • Promote marketing automation capabilities throughout branch network.
  • Keep pace with new CRM/Cloud application features and enhancements.
  • Demonstrate capabilities to internal business units to promote awareness.
  • Actively communicate the impact and effect of future releases to the marketing team.

Job Requirements:

  • Bachelor’s degree in computer science, computer information technology, management information systems, communications or a related field.
  • Minimum 1 year of experience working in the same role.
  • Proficient working experience with (direct e-mail, SMS marketing and platform management).
  • Advanced knowledge of SQL fundamentals or other database technologies.
  • Deep working experience of email marketing best practices and Salesforce Marketing Cloud.
  • Expert working skills with CRM and Marketing Automation platforms is required.
  • Ability to organize and prioritize multiple projects and customer deadlines with minimal oversight.
  • Strong written and verbal communication skills.
  • Creative problem-solving skills.

About CrossCountry Mortgage:

CrossCountry Mortgage is now headquartered in Brecksville, Ohio, with branch offices across the United States providing clients with the best possible advice and benefit to their financial needs while facilitating a straightforward, stress-free mortgage process for the buyers, sellers and realtors.

Main Requirements

Job Type Full Time Experience Needed 1:2 Year Career Level BEGINNER LEVEL
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